Coldplay’s Sustainability Tour
Editorial Design
As someone who enjoys music made by Coldplay, sustainable practices, and innovative technological advances, I had to give this topic a spread in my magazine of choice. For this project, I worked to give that ‘Coldplay flavor’ while exploring a style that I had not yet attempted. I wanted to have large condensed display typography, gradients, and an interesting layout to visually match the innovative aspects of their tour, without the cliche ‘going green’ aesthetic. I utilized the circle and spacey motif from many of their album covers, but also because they are helping make our world a better place. They are one of the front runners in the music industry because they are implementing sustainable practices, hence the more futuristic and fresh look.
PERSONAL CONNECTION
At my house it was/is never silent; we always have music playing. Coldplay is a huge part of that. It is all very nostalgic to me because each album reminds me of different times in my life. I grew up listening to them and it has become a huge love of my immediate and extended family. Their latest album dropped last year called Music of the Spheres and of course, I listened to it and purchased the vinyl. I have had Coldplay at the top of my Spotify Wrapped for two years running! You can tell I would listen to them while working during school.
SUSTAINABILITY
Coldplay promised to not tour again until they could do it in a more sustainable way. And now they have. This was taken from the official tour website: “We pledge to make our upcoming Music Of The Spheres Tour as sustainable and low-carbon as possible, guided by three key principles: Reduce our consumption, recycle extensively and cut our CO2 emissions by 50%, Support new green technologies and develop new sustainable, super-low carbon touring methods, and Make the tour as environmentally beneficial as possible by funding a portfolio of nature- and technology-based projects and by drawing down significantly more CO2 than the tour produces.”
